Fortunately, there are resources that can help aspiring entrepreneurs learn how to manage these decisions. AARP launched the Skills Builder for Work platform to help experienced learners close the skills gap. The platform offers both free and paid courses and certificate programs. Consider these entrepreneurship courses to get started:
Small Business Fundamentals. Start with this free crash course in small business management. The course offers a “fundamental understanding of the most critical areas of small business management and will help you assess whether a career in small business is right for you. You’ll leave with a firm understanding of the basic skills required to run a successful small business.”
Online Business Fundamentals. This free course is a great resource for any aspiring entrepreneur, whether launching a product-based or service business, to explore necessary action items and strategies to succeed in an online marketplace. This class covers the importance of solving a problem, finding your target audience online and connecting with their needs.
Finance 101 for Entrepreneurs. Budgeting and cash flow management are two of the most challenging aspects of entrepreneurship, especially for creative and social entrepreneurs. However, financially healthy businesses are best positioned to scale. The Finance 101 for Entrepreneurs course covers “basic concepts of finance, including startup financing; pricing; cash flow; and financial ratios.” You can earn credits from certifying bodies such as SHRM and HRCI.
Introduction to Entrepreneurship. Learn which decisions need to be made before starting a venture and the success factors for staying in business in the long run. This course also covers the strategic planning process and financial and operational requirements for getting started.
Shifts in workforce demographics indicate that investments in reskilling and upskilling are a critical expense for aspiring entrepreneurs and established business owners, regardless of company size and tenure. Business leaders must make lifelong learning a priority to deliver relevant, impactful products and services with an eye on the changing needs of customers.
Take your knowledge further with free and paid certificate programs available through the Skills Builder platform in entrepreneurship and small business management. Visit the Small Business Resource Center for those 50-plus for dedicated resources on starting, managing and growing your brand.